CASE STUDIES
HOSPITALITY CASE STUDIES
A CLOSER LOOK AT WHAT’S POSSIBLE
Behind every successful property is a series of thoughtful decisions, strong partnerships, and a clear sense of purpose. Our case studies showcase how those elements come together to create lasting impact across a range of hospitality experiences.
CASE STUDIES
RUBY RIVER HOTEL Spokane, Washington
This property was lagging behind Compset Occupancy Share in a declining market. Our mission was to drive ancillary revenue while providing additional value to guests.
View Case StudyRUBY RIVER HOTEL Spokane, Washington
STR RESULTS
- Hotel was lagging behind Compset Occupancy Share in a declining market
- Hotel was looking for ways to drive ancillary revenue while providing additional value to guests
ACTION
- Implemented aggressive mid-week/ low demand rate strategy
- Audited RMS to ensure proper strategy and inventory mgmt. were in place.
- Performed comp-set study ; rolled out Resort Fee Q2 2025
RESULT
- +25.5% YOY Occupancy growth
- +5.5% YOY RevPar Growth
- +9.6% YOY % change in RevPar
- $500K in Resort Fee revenue forecasted for 2025
| YTD STR KPIs | 2025 YTD | % Change |
| Occupancy | 57.5% | +25.5% |
| RevPar | $76.25 | +5.5% |
| Room Revenue | $3.2M | +5.5% |
| Resort Fee | $200K | +100% |
| Total Room Revenue + Resort Fee | $3.4M | +13.8% |
| COMPSET YTD 2025 Performance | -3.7% |
HILTON OAK BROOK HILLS RESORT Oak Brook, Illinois
It all began with a simple question: how do we improve GOP Margin year after year?
View Case StudyHILTON OAK BROOK HILLS RESORT Oak Brook, Illinois
CHALLENGE
- How do we improve GOP Margin year after year?
ACTION
- Leveraged technology to absorb additional functions in Finance and Mgmt.
RESULT
- A&G Cost % dropped from 7.7% to 6.3% ($314K) even with a revenue increase of $2.4M
| Operating Revenue | 2025 | 2024 |
| Room Revenue | 14,705,451 | 41.3 | 13,962,302 | 42.1 |
| Food & Beverage Revenue | 17,227,080 | 48.4 | 15,746,553 | 47.4 |
| Golf Revenue | 2,091,824 | 5.9 | 1,917,799 | 5.8 |
| Miscellaneous Income | 1,578,721 | 4.4 | 1,573,751 | 4.7 |
| Total Operating Revenue | 35,603,075 | 100.0 | 33,200,405 | 100.0 |
| Undistributed Operating Expenses | ||
| Administration & General | 2,238,107 | 6.3 | 2,551,942 | 7.7 |
| Inform & Telecommunications | 426,187 | 1.2 | 384,849 | 1.2 |
| Sales & Marketing | 3,688,679 | 10.4 | 3,779,726 | 11.4 |
| Property Operation & Maintenance | 1,335,652 | 3.8 | 1,317,009 | 4.0 |
| Utilities | 1,426,397 | 4.0 | 1,247,580 | 3.8 |
| Total Undistributed Expenses | 9,115,021 | 25.6 | 9,281,106 | 28.0 |
| Gross Operating Profit | 12,316,170 | 34.6 | 10,669,800 | 32.1 |
DOUBLETREE BY HILTON DAYTON/FAIRBORN Fairborn, Ohio
We underwent a brand transition from Holiday Inn to DoubleTree, all while paying homage to Dayton's aviation history.
View Case StudyDOUBLETREE BY HILTON DAYTON/FAIRBORN Fairborn, Ohio
CHALLENGE
- Conversion from Holiday Inn to DoubleTree
ACTION
- Complete transformation in both design and guest experience.
“This is more than a renovation – it’s a reinvention”
– STEVEN ELLINGSEN
RESULT
- Redesign preserves aviation-inspired theme, paying homage to Dayton’s legacy as the birthplace of flight
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